Why is "clean" so important you ask? The FDA allows chemicals known to cause cancer including parabens, phalates, formaldehyde, lead and more to be used in products we use on ourselves and our families each day. (YIKES!) The very product that is intended to “clean” or “beautify” you can actually make you toxic and harm your health. Many people don't realize that our skin is the largest organ of our body. That's right, ORGAN! What we put on our skin goes into our blood stre